Turf

Pricing

Build the plan you need.

Switch features on and off and pay only for what you use. The ready-made plans are just starting points. These are draft launch prices and may change before launch. Checkout is not open yet.

People on your team

Each feature below is priced for the people who use it. Clients and partners are free.

1
Start from
  • Importing lists

    1,000,000 leads

    $49
  • Skip tracing

    1,000,000 rows

    $79
  • Dialer and SMS

    Unlimited calling · 1,500 texts

    Need more texts?+0$15 per 1,000
    $99
  • Leads map

    5,000 locations

    $19
  • AI campaigns

    1,000 emails

    Need more campaign emails?+0$2 per 1,000
    $49
  • Always included

    The CRM for your whole team, exports, backup and restore, accounts and security

    Included

Power versions (multi-line dialing and higher limits) need three or more people on that feature.

Extras, only when you need them

  • Extra texts$15 per 1,000 texts0
  • Extra phone number$1 per number / month0
  • Extra number lookups$10 per 1,000 lookups0
  • Extra active leads$10 per 500,000 leads0
  • Extra campaign emails$2 per 1,000 emails0
  • Extra AI reply drafts$10 per 1,000 drafts0

Need only part of a feature, such as number blocking without the rest of Skip tracing, or texting without calling? Tell us. We are pricing these as separate pieces.

Or start from a ready-made plan

Every feature switched on, at the level that fits your team. The CRM is included.

  • Solo

    1 person

    $179 / month

    One by one it would be $295. Together they cost less.

    You do everything: lists, skip tracing, calls and deals.

    Join the waitlist for Solo

  • Duo

    Exactly 2 people

    $288 / month for both

    One by one it would be $475. Together they cost less.

    Two partners, or a caller and a closer. Both see everything, with nothing to set up.

    Join the waitlist for Duo

  • Team

    3 or more people

    $146 / seat / month

    from $438 a month for 3 seats

    One by one it would be $241. Together they cost less.

    Roles for owners, team leads, callers, closers and researchers, with assignments and reports.

    Join the waitlist for Team

  • Pro

    Teams with power features

    $300 / seat / month

    from $900 a month for 3 seats

    One by one it would be $495. Together they cost less.

    • Multi-line dialing (2 to 3 lines) with voicemail drop
    • Number health checks and rotation
    • Custom roles and API access
    • Scheduled and custom reports
    • Higher limits: 2,500,000 leads, 6,000 texts and 4,000 campaign emails per person
    • 90-day recycle bin and 30-day point-in-time restore
    • 2-year audit log, and single sign-on when it is ready

    For teams that work leads all day and need more than the standard plan includes.

    Join the waitlist for Pro

More plans for how you work

Not everyone needs everything. The CRM is included in every plan. Start from the one closest to you, then change it in the builder.

  • List Cleaner

    1 person who only cleans lists

    $79 / month

    Skip tracing alone: rank the numbers and find the best one to call. Works offline.

    • Skip tracing

    $100 less than every feature for one person.

    CustomizeJoin the waitlist

  • Data Desk

    1 researcher

    $147 / month

    Import, skip trace and map every list, without paying for calling or campaigns.

    • Importing lists
    • Skip tracing
    • Leads map

    $32 less than every feature for one person.

    CustomizeJoin the waitlist

  • Starter Pipeline

    1 person starting out

    $68 / month

    Bring your own numbers: import lists, see them on a map and track deals in the CRM.

    • Importing lists
    • Leads map

    $111 less than every feature for one person.

    CustomizeJoin the waitlist

  • Caller

    1 person who lives on the phone

    $99 / month

    The dialer with the CRM beside it, for working lists someone else prepared.

    • Dialer and SMS

    $80 less than every feature for one person.

    CustomizeJoin the waitlist

  • Lists to Dials

    1 person, list to call

    $179 / month

    Import, skip trace and call from one place, with no CRM or campaigns to pay for.

    • Importing lists
    • Skip tracing
    • Dialer and SMS
    CustomizeJoin the waitlist

  • Campaign Studio

    1 person who sells by email and text

    $98 / month

    Import lists and run AI campaigns, with the CRM catching every reply.

    • Importing lists
    • AI campaigns

    $81 less than every feature for one person.

    CustomizeJoin the waitlist

  • Lean Partners

    Exactly 2 partners

    $217 / month for 2

    Two people, the core loop only: import, skip trace, the CRM and the map.

    • Importing lists
    • Skip tracing
    • Leads map

    $71 less than every feature for 2 people.

    CustomizeJoin the waitlist

  • Owner and Callers

    An owner who preps lists, and 4 callers

    $484 / month for 5

    The owner imports and skip traces alone, and four callers pay only for the dialer. The CRM is included for all five.

    • Importing lists · 1 person
    • Skip tracing · 1 person
    • Dialer and SMS · 4 people

    $246 less than every feature for 5 people.

    CustomizeJoin the waitlist

  • Call Floor

    5 callers and closers

    $730 / month for 5

    A calling team: lists, skip tracing, the dialer and the CRM for everyone, with roles.

    • Importing lists
    • Skip tracing
    • Dialer and SMS
    CustomizeJoin the waitlist

  • Power Callers

    3 callers who dial all day

    $900 / month for 3

    Multi-line dialing with voicemail drop, backed by skip tracing and the CRM.

    • Importing lists
    • Skip tracing
    • Dialer and SMS (Power)
    CustomizeJoin the waitlist

What is in each plan

Price per month, with what that includes. Seat prices are per person.

FeatureFree trialSoloDuoTeamPro
Importing listsFree25,000 leads$491,000,000 leads$692,000,000 shared$391,000,000 per seat$592,500,000 per seat
Skip tracingFree25,000 rows$791,000,000 rows$1192,000,000 shared$591,000,000 per seat$893,000,000 per seat
Dialer and SMSFree30 minutes of calling$99Unlimited calling · 1,500 texts$179Unlimited calling · 3,000 texts shared$89Unlimited calling · 1,500 texts per seat$239Unlimited calling · 6,000 texts per seat
Leads mapFree500 locations$195,000 locations$2910,000 shared$155,000 per seat$2915,000 per seat
The CRMFree1 GBIncluded25 GBIncluded50 GB sharedIncluded25 GB per seatIncluded100 GB per seat
AI campaignsFree100 emails$491,000 emails$792,000 emails shared$391,000 per seat$794,000 per seat
Exports, backup and restore, accounts and securityFreeIncludedIncludedIncludedIncluded
Features one by oneFree$295$475$241$495
All-in priceFree$179$288$146from $438 for 3 seats$300from $900 for 3 seats
  • All-in price: however many features one person switches on, they pay at most $179 a month for them. Teams get a cap per person.
  • The all-in price lowers the software part only. Calling, texts, numbers, number lookups and campaign emails cost us money to provide, so they are priced close to cost and never discounted.
  • Clients and partners you share properties with are free seats in every plan.
  • Processing lists on your computer, including import, merge and skip tracing, is not counted against your plan.
  • Calling is unlimited, subject to fair use. Texts are flexible: the amount shown is included, and more are $15 per 1,000. Dialer prices are for the single-line Power dialer, except Pro, which adds multi-line dialing and voicemail drop.
  • Payment fees, sales tax and annual discounts are settled before checkout opens.

Questions people ask

Does Turf work without an internet connection?

Yes. Opening a list, skip tracing it and exporting run on your computer. Signing in, syncing with your team, calling and messaging need a connection.

Where are my records kept?

On your computer, and on your organization's server when you sync. Records are never shared between organizations.

Which computers does it run on?

Windows first. The download button serves the newest release.

How many people can use one account?

Solo is one person and Duo is exactly two. Team starts at three and gives each person a role. Clients and partners you share properties with are free seats.

What does it cost?

Each feature is priced on its own, so you build the plan: switch off what you do not need, add extras where you need more. The ready-made plans are only starting points. The prices on the Pricing page are drafts until launch, and people on the waitlist hear first.

Can I take my data with me?

Yes. Exports are included in every plan, and a recycle bin and project backups protect against mistakes.

Does Turf find new phone numbers?

Not yet. Turf cleans and ranks the numbers your list already has. Looking up new numbers is planned as a separate service.

Is calling live today?

Not yet. The call screens, outcomes and logs work with sample data. Live calling is a launch feature.

Download for Windows

Checking for the latest version…

Join the waitlist

Be first to use Turf, and tell us which plan fits.